MARKETING OPPORTUNITIES FOR THE B.A.D. BIKE BUILD:
This project is also offers promotional opportunities for those involved. Marketing opportunities include the following:
- 15 Month Program
- Twice monthly on-line articles about the build and progress.
- Quarterly Print Magazine Articles
- Monthly Video on YouTube Channel
- Monthly E-News Article
- Weekly Social Media Updates
- Ongoing PR
- Occasional Event Previews
- Coffee Table Style Build Book
THE DETAILS:
ON-LINE ARTICLES: We will publish two articles per month on the build progress. One at the beginning of the month with a focus on what we are looking for, the other mid-month about our experience, the progress and what we have learned. There will be sponsor web-links in each article. Sponsors will receive a banner ad on the home page of the site for the duration of their involvement in the project.
PRINT MAGAZINES: We publish Special Print Editions (SPE) of Blacktop Magazine through HP’s Print on Demand site “MagCloud.com”. Fans can order and receive a print edition mailed to their door, and download a digital version. We will include an article of the build in each magazine. We project to publish at least 4 SPE’s during the project.
MONTHLY VIDEO SERIES: We will publish a monthly series of web videos to our YouTube channel of the build progress. We will create a full-screen 5-second title card with voice over for specific sponsors. We plan to create a total of 15 5-10 minute videos.
MONTHLY E-NEWS ARTICLES: Blacktop Media Network publishes a monthly e-Newsletter. Articles from that month will be highlighted. You will have a banner ads for sponsors on each newsletter that goes out for the duration of their involvement in the project.
WEEKLY SOCIAL MEDIA UPDATES: We will update our fans on our vast and extensive social media network of the progress on at least a weekly basis.
ONGOING PR: Blacktop Media Network has a PR relationship with a variety of publishers. We will push the build progress to the network for inclusion in their media.
OCCASIONAL EVENT PREVIEWS: We attend events and occasionally set up a vendor space. Your company may be represented with fliers and banner at events we vend. A Show-Board will be prepared with sponsor logos whenever we preview the project build.
BUILD BOOK: At the completion of the project we will produce a comprehensive build book which will document the build and the progress. Photos from the swap meet, in the garage, and out on the road will be featured. The book will be a hard cover perfect bound coffee-table style with full color paper slip cover.
PRIMER PODCAST: As of August of 2013 Primer Podcast will be announcing the project in their podcasts and follow the build on a regular basis. Here’s a quick video of their announcement.
CURRENT SPONSORS:
Schapiro and Leventhal, The Motorcycle Attorneys!
www.SchapiroAndLeventhal.com
Topping Events, So Cal Cycle Show and Swap
www.SoCalCycleSwapMeet.com
Cyclepath Cycle – Harley-Davidson Parts and Service
www.CyclepathCycle.com
Marshall Instruments – Gauges
www.MarshallInstruments.com
CALL 949-584-5669 OR CLICK HERE TO REQUEST A SPONSORSHIP KIT.
PROJECT DONOR LIST: A BIG Thank You to those who have supported us with cash donations.
Holly Garrett
Michael Derego
Use this handy button to donate to our project:
DREAM LIST:
SHOP EQUIPMENT:
Stand-up Motorcycle Lift
Air Compressor and Air Tools
Expendables – Shop Towels, sanding disks, wire wheels, etc.